Product Marketing & Communications Strategist
Whip up some tasty solutions to your clients’ toughest challenges with design thinking methods and become their most trusted advisor.
• 15 Design thinking methods
• 11 Design thinking recipes
• 10 Miro Templates
• Step-by-step, real-world examples
01 Become the creative problem solver your clients have been searching for.
02 Mix and match design thinking methods to create tasty, problem-solving recipes for clients.
No matter what your clients say they’re coming to you for, what they really need is a solution to a big business problem- or they wouldn’t be shelling out all that cash! Make sure your solutions are solid and satisfying, all while becoming your clients’ trusted advisor with design thinking methods.
03 How this works
Win over clients
Learn to facilitate client-convincing, problem-solving workshops with confidence with the design thinking method. Need advice on how to sell design thinking in the first place? We’ve included that, too!
Know your ingredients
Discover the various design thinking methods used in facilitation and know which of these ingredients to bring out, depending upon the specific needs of your clients.
Mix and Match
You’ll learn to combine the design thinking methods to make winning recipes for solving even the most complex client projects.
Learn tips & tricks
Take your design thinking facilitation skills to the next level with useful tips and know what to avoid to make your workshop recipes extra delicious.
Homework that’s fun!
We’ve included two homework assignment to test your design thinking skills. You’ll also get feedback from Eric in the online Circle community.
04 Who is this for?
Ready to become your clients’ go-to when it comes to their most challenging business problems? Then design thinking is for you.
There’s a good chance you find yourself here because you love to solve complex problems through your creativity, and you want to pivot to more strategic work.
You don’t need to be a brand strategist to provide strategy services. Design thinking is not only a framework, but it is also a mindset. It’s not about selling your logo, video, or illustration alone, it’s about solving your client’s needs through a creative process. A process you invite your client into and along the way, becoming their trusted advisor.
If you narrow down your target, you’ll be able to speak to leads in a more authentic way. They’ll feel understood. They’ll feel taken care of.
05 Meet your instructor
Eric is a change agent on a mission to help as many people adopt the Design Thinking mindset. His innovative teaching style has changed the way many of his clients from Microsoft, Pokémon, and Boston Scientific use Design Thinking to solve interesting problems. Eric Moore (The Design Thinker) is the only coach who blends the discipline of design thinking with the art of nonviolent communication to transform quiet leaders across the globe into influential storytellers. In his free time, Eric spends lots of time with his family hiking and playing sports. He also is an amateur photographer who occasionally scores a headshot gig.
06 Syllabus
From problem-solving recipes to selling design thinking workshops, this guide gives you everything you need to add this valuable service to your offerings.
Course Curriculum
- Design Thinking Foundations
- Design Thinking Methods
- Design Thinking Recipes
- Miro Templates
- Real-World Examples
Official Page: https://thefutur.com/design-thinking-guidebook
Course Type:Digital Guidebook
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